To produce graduates with the desired characteristics corresponding to the standard of Bachelor’s degree Education in Technology 2017 as follows:

1. Having morals, ethics, respect, courtesy, professionalism, and social responsibilities as well as public service mind with sincerity
2. Being knowledgeable in both theory and practice as well as having occupational competencies in relevant Digital Media Technology for and or to further study      
3. Being enthusiastic and able to adapt, improve and further develop the existing body of knowledge for self, work, society and the country 
4. Being able to think and act, be creative, and able to solve problems and apply mathematics and sciences in the occupation appropriately
5. Having good working relationships with others, abilities to manage work efficiently, endeavor in the organization and have positive attitude towards work
6. Being able to communicate and use both Thai and foreign languages including technical terms and use information technology well

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